Microsoft's latest campaign: 'I'm a PC'
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Madhuri Katti , Kolkata:
Sep 19 2008
Made Popular Sep 19 2008
Microsoft is back with its new video commercial ‘I’m a PC’ to counter Apple’s ‘I’m a Mac’. The video stars few faces from Microsoft including Bill Gates, Sean (software engineer in the pic above) among other...
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2 Stars
Bill Gates is an acting pro!
1 Stars
Maybe he is exploring new vistas!
2 Stars
I’m a sociopath and I’m a PC!
1 Stars
Thats a good line to join the campaign!
3 Stars
Hi Madhuri,
it is very common for the brands across indusrties to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
it is very common for the brands across indusrties to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
1 Stars
Thank you, Wordspark for sharing your views!
2 Stars
Hi Madhuri,
it is very common for the brands across industries to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
it is very common for the brands across industries to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
2 Stars
I really enjoyed the I’m Mac campaigns, and was kinda a disappointed with the PC announcement. It looks kind of jumping into a bandwagon of sorts. Microsoft could have come up with something better if they had tried harder. They did rope in Sienfeld, but some more innovation is required.
1 Stars
Yes, I agree Radhika...where is the innovation?
2 Stars
I think this campaign is wrong strategically. A leader is portraying itself as the victim. And elevating a much smaller competitor to an equal. I am glad I am a Mac!
www.lbhat.com
www.lbhat.com
1 Stars
I agree, microsoft should have come up with a different marketing strategy...
Local Opinions (13)
2 Stars
I’m a PC and I’m in an internet cafe paying for this because I have lost a vital ’dll’ file so I can’t open my ’Windows’.
It almost makes me with I was a Mac.....
Hope you’re well Madhuri!!
It almost makes me with I was a Mac.....
Hope you’re well Madhuri!!
1 Stars
Thanks Michael for this input...even I am facing PC troubles. Microsoft must improve and innovate their products to keep ahead in the competition!
1 Stars
Maybe he is exploring new vistas!
1 Stars
Thats a good line to join the campaign!
3 Stars
Hi Madhuri,
it is very common for the brands across indusrties to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
it is very common for the brands across indusrties to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
1 Stars
Thank you, Wordspark for sharing your views!
2 Stars
Hi Madhuri,
it is very common for the brands across industries to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
it is very common for the brands across industries to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
2 Stars
I really enjoyed the I’m Mac campaigns, and was kinda a disappointed with the PC announcement. It looks kind of jumping into a bandwagon of sorts. Microsoft could have come up with something better if they had tried harder. They did rope in Sienfeld, but some more innovation is required.
1 Stars
Yes, I agree Radhika...where is the innovation?
2 Stars
I think this campaign is wrong strategically. A leader is portraying itself as the victim. And elevating a much smaller competitor to an equal. I am glad I am a Mac!
www.lbhat.com
www.lbhat.com
1 Stars
I agree, microsoft should have come up with a different marketing strategy...
Global Opinions (13)
2 Stars
I’m a PC and I’m in an internet cafe paying for this because I have lost a vital ’dll’ file so I can’t open my ’Windows’.
It almost makes me with I was a Mac.....
Hope you’re well Madhuri!!
It almost makes me with I was a Mac.....
Hope you’re well Madhuri!!
1 Stars
Thanks Michael for this input...even I am facing PC troubles. Microsoft must improve and innovate their products to keep ahead in the competition!
1 Stars
Maybe he is exploring new vistas!
1 Stars
Thats a good line to join the campaign!
3 Stars
Hi Madhuri,
it is very common for the brands across indusrties to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
it is very common for the brands across indusrties to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
1 Stars
Thank you, Wordspark for sharing your views!
2 Stars
Hi Madhuri,
it is very common for the brands across industries to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
it is very common for the brands across industries to counter each other through various similar schemes, logos, and ads. Recently, two cola giants got into such an altercation. Outsmarting each other with better branding and marketing strategies is very much acceptable. I remember years ago, Tata Salt filed a suit against the Captain Cook Salt for making similar type of ad. It is not new. Outsmarting the competitor is the very essence of the marketing game but certain marketing and advertising ethics must be maintained.
Regards
Wordspark
2 Stars
I really enjoyed the I’m Mac campaigns, and was kinda a disappointed with the PC announcement. It looks kind of jumping into a bandwagon of sorts. Microsoft could have come up with something better if they had tried harder. They did rope in Sienfeld, but some more innovation is required.
1 Stars
Yes, I agree Radhika...where is the innovation?
2 Stars
I think this campaign is wrong strategically. A leader is portraying itself as the victim. And elevating a much smaller competitor to an equal. I am glad I am a Mac!
www.lbhat.com
www.lbhat.com
1 Stars
I agree, microsoft should have come up with a different marketing strategy...
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It almost makes me with I was a Mac.....
Hope you’re well Madhuri!!